Why Is FB LIVE Essential In Today’s Video-First Environment?
Facebook doesn’t care whether or not you like the way you look on video.
If you want to use Facebook as the valuable business tool it can be, you need to “Go Live” regularly.
Get over your fears, be true to yourself and do it!
The more you go live, the higher ranked you’re going to be.
That doesn’t mean you should go live all day every day, but be strategic and provide content that is meaningful to your audience. Promote engagement!
If you feel like you don’t have enough followers to make going live worthwhile, reach out ahead of time and inform people you’ll be going live.
Continue that process and build your audience.
It may take time, but it’s essential in today’s video-first environment.
3 Reasons Why Facebook Live Is Essential
- Easy to use with a wide, built-in audience
- These videos stick around so people can keep watching and engaging with them
- Go beyond the sale and behind the scenes of your VALUE